REPORT : Digital Experience & Conversion Benchmarks How does your website or app’s digital experience compare to the industry average? How does your industry’s digital experience compare to others? How should you approach digital experience to improve your bottom...
Teens continue to leave Facebook, and the platform won’t be able to reverse that trend in 2022. But in a surprising twist, the average age of a Facebook user is starting to decrease. The latest US data is likely to be reflected globally. Facebook will lose 1.5 million...
Western European firms are in for a rocky ride in 2022, as every sector will be rapidly reshaped by digitization. But opportunities abound for companies that make a significant leap, such as retailers moving to cashless transactions or brands using the latest digital...
How to Convert More Leads Into Customers 80% of leads never convert to sales, mainly due to a lack of streamlined nurturing strategies and tactics. However, companies that excel at lead nurturing generate 50% more sales-ready leads at 33% less cost — how’s that for a...
Regular readers of this blog will know that we are great fans of GWI’s reports. All figures in this latest 38 page report on global social edia trends in 2022 are drawn from GWI’s online research among internet users aged 16-64. Their figures are representative...