The arrival of ChatGPT last year sent a rare shiver through Google’s spine. For years the company had positioned itself as a leader in the development in artificial intelligence. Suddenly, though, a product from the upstart OpenAI rocketed to tens of millions of...
The tech industry is still hurting. Valuations are tumbling. Layoffs abound, and venture capital deal value is down. Plus, most consumers aren’t “tech geeks,” so we have “to remind ourselves that people aren’t interested in [the] new technologies themselves....
Your comprehensive rundown of essential digital usage and connectivity insights from around the world — brought to you by Meltwater and We Are Social. From social media and online audiences to advertising and ecommerce trends, get the stats you need to drive your...
Pinterest, the visual content sharing platform is on the rise in popularity again for the first time in years, but how can you actually use it as part of your wider marketing plan? Pinterest summarises itself perfectly – a visual search engine, guiding its 433...
Where is marketing headed in 2023? Well, with the onset of new technologies, Instagram’s Reels-first strategy, the Metaverse, a cookie-less world, and many more changes and updates, one of the keywords for this year is “adapt”. Meltwater has studied algorithm updates,...
You can never really know what’s around the corner. In early 1998, the people of the world were blissfully unaware that the must-have Christmas toy was set to be a furry, robotic beaked-hamster type thing which could talk, blink, and learn. We’re of course...
