No. Well, I would say that, wouldn’t I? There are actually many, many research reports over the years that have proved conclusively that businesses who continue to invest in marketing always (always) come out of a recession stronger than their competitors....
Is the current crisis making us think more about how we shop? In the 31 days to April 14th there were 261k people taking to social media to discuss local, ethical, and sustainable online shopping, according to Brandwatch. Discussion around this kind of shopping has...
In the midst of all the doom and gloom, some fab trends data from Brandwatch this week. In the last 31 days, there were 1.4m English-language mentions of weird dreams and nightmares, up 27% compared to the 31 days before that. “According to 28.8k people,...
Those of you, like me, who are Trustees or have any involvement with a charity or charities at the moment will know how much they have been suffering during the current crisis. I sit on a charity advisory board and work with several clients whose own clients are...
Putting your team on the bench? Many of you will already be carrying out immediate cash flow forecasting, speaking to your landlords about rental holidays or revised lease terms, discussing how best to pay your suppliers and revise credit terms. Many of you will also...
