Should You Be Using TikTok For B2B Marketing?

Should You Be Using TikTok For B2B Marketing?

by | Jan 4, 2024 | Business Development, Digital Marketing, Entrepreneurs and Founders Tips, Marketing Budgets and Spend, Marketing Channels, Media Planning, Online Marketing, Research and Trends, Social Media

B2B marketers are increasingly targeting younger, digital-first audiences on social media platforms, as noted in Insider Intelligence’s  B2B Digital Ad Spend Forecast 2023 report. While LinkedIn and Meta will account for a combined 42.2% of US B2B digital ad...